By: Shoshana Friedman
When Gartner presented the Digital Adoption Solutions (DAS) technology category in May 2019, the focus was solely on how digital adoption supports increased sales productivity.
hat has since changed.
“By 2025, 70% of organizations will use digital adoption solutions across the entire technology stack to overcome still insufficient application user experiences.” – Gartner
Companies are turning to Digital Adoption Platforms (DAP) to get the most out of their technology investments, addressing a wider range of needs across their organizations. The latest report, “Improve Employee Usage, Engagement and Productivity With Digital Adoption Solutions,” by Gartner analysts Melissa Hilbert, Stephen Emmott, delves into how digital adoption solutions will transform user experiences over the next few years with practical implementation best practices and recommendations.
A changing market
As organizations shift to remote work, the dependency on technology has only increased. Employees across all departments are faced with a myriad of software applications to perform their jobs. For employees, these apps are often coupled with minimal instruction, resulting in decreased engagement, productivity, and usage. With the acceleration of digital transformation and the rise of COVID-19, Gartner has seen an uptick in client inquiries around digital adoption.
What is so noteworthy about these requests is that clients aren’t merely asking, “what are digital adoption solutions?” Instead, they are seeking out ways to implement DAP to get the most out of their technology investments.
DAP is the solution companies are looking for
This surge in market awareness doesn’t happen overnight. WalkMe is a digital adoption leader, with solution technology that yields a 368% ROI on enterprise tech investments.
*Image Credit: Gartner
As one of the top comprehensive digital adoption platforms, WalkMe is both employee and customer-facing, provides key insights and deep analytics, and engages and delights users in frictionless software experiences.
What makes WalkMe unique is that its value continues to increase the more DAP is implemented. For existing customers using DAP within one department or singular application, now would be the time to strategically evaluate how DAP can be applied across their organizations to maximize software investment returns. For companies wanting to improve areas such as training and onboarding, user experience, employee productivity, and engagement, reading the Gartner report will give a thorough analysis on why now is the time to begin their digital adoption journey. As the report reflects, implementing DAP isn’t a simple plug and play solution. WalkMe’s DAP can be applied to all areas of an organization, resulting in positive immediate and long-term business outcomes.
Read the full Gartner report to learn how a digital adoption solution, like WalkMe, can be implemented across your organizational tech stack to allow visibility through analytics, improve training and onboarding, enhance productivity, and increase employee engagement and usage. Gartner, Improve Employee Usage, Engagement and Productivity With Digital Adoption Solutions, 25 November 2020, Stephen Emmott, Melissa Hilbert
*This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Gartner.